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That would exceed sales of the Gap brand and Banana Republic combined, and compares with $6.8 billion in annual revenue for Victoria’s Secret - cementing Lululemon as one of the biggest specialty apparel brands in the world. Prijavom na newsletter i od nas dobija Lilu shoes novosti direktno na mail. The company, which acquired the home fitness start-up Mirror during the pandemic, has said it anticipated that its 2021 sales would climb to at least $6.25 billion, up from $4.4 billion in 2020 and $3.3 billion in 2018. Unlike many retailers, it thrived during the pandemic: Its affluent consumers flocked to its wares during an era of remote work and at-home fitness, and they were quick to pivot to online shopping when stores were either closed or offering limited services. Lululemon, which was founded in 1998, has flourished in recent years amid a shift toward workout wear in day-to-day life and an expansion into athleisure for men.

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It plans to add three other styles, including a slide and a training shoe, this summer and fall. Shop Womens Lulus Brown Black Size 7 Flats & Loafers at a discounted price at Poshmark. The company said it will introduce a running sneaker known as “blissfeel” on March 22 for $148. Lululemon, the athleisure brand that was a rare retail success story during the pandemic, said on Tuesday that it will begin selling athletic footwear for women this month, underscoring its growth ambitions and how it hopes to outfit its customers from head to toe.